Mercedes-Benz presents KARIM ADDUCHI


Invite only

Th 7 July 2016 - Th 7 July 2016

18:30 - 19:30

Gashouder, Amsterdam
Mercedes-Benz presents KARIM ADDUCHI

With his collection 'She lives behind the courtyard door', Karim Adduchi will try to make a translation of his graduation collection: ‘She knows why the cage bird sings’. This time with a meaningful message he wants to convey.

Just like his graduation collection, he will be inspired by the Berber women. How powerful they are, the powerless they look. For this collection Adduchi uses: wool, leather , silk, cotton and woven fabrics, after which he manipulates the materials by using plexiglas, plastics, and paint. Adduchi: “You will see some powerful girls coming out to catwalk. You’re going to see the kind of woman who is aware of her strength, individuality and her weaknesses so I try to show the same in the collection.”

Illustrator, painter and fashion designer Karim Adduchi was born in Imzouren, Morocco, in 1988 and moved at the age of five to Barcelona. In 2010 Adduchi moved to Amsterdam to study fashion design at the Gerrit Rietveld in which he graduated last year with a striking collection called ‘She Knows Why the Caged Bird Sings’. With bulbous volumes, traditional Berber arts and crafts and smart tailoring it fittingly received international press coverage.




Klönneplein 1

1014DD Amsterdam

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Karim Adduchi

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